10/16/2026
The Veil · consciousness

People are seeing adverts in their dreams. What happens when advertisers learn how to put them there?

Filed by Elara Myst
People are seeing adverts in their dreams. What happens when advertisers learn how to put them there?
Imagine falling asleep and finding yourself somewhere completely ordinary. You are walking through a city, talking to someone, driving, shopping or simply moving through one of those strange half-familiar places that dreams seem to create. Then the scene stops. An advert begins. You try to skip it, but you cannot. A product appears, a voice starts talking, or the entire dream suddenly behaves like a video interrupted by a commercial break.People are increasingly describing experiences rema
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Elara Myst
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People are seeing adverts in their dreams. What happens when advertisers learn how to put them there? — The Veil