10/13/2026
The Green Room

‘Other Mommy’ Scared Up $27.5 Million with Marketing Better Than the Movie. What Now?

Filed by Vivien Star
‘Other Mommy’ Scared Up $27.5 Million with Marketing Better Than the Movie. What Now?
A viral trailer attached to Christopher Nolan’s "The Odyssey" turned Jessica Chastain into a popular horror meme months before Blumhouse’s latest film earned a D+ CinemaScore in theaters.
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Vivien Star
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‘Other Mommy’ Scared Up $27.5 Million with Marketing Better Than the Movie. What Now? — The Green Room